12 PR lessons learned from pirate movies
Submitted by Rena Kendall on Mon, 11/07/2011 - 09:55
From Captain Blood to Peter Pan and right up to Jack Sparrow, Goonies and Princess Bride, the life of a pirate has some public relations and organizational development lessons for us all. What I have learned:
- Battle: in the heat of the moment, you need to fight for what matters. Go into no battle unprepared. Carry a sword and be light on your feet. Know who your allies are is more important than knowing who the opponent is.
- Don't be afraid of fireworks and explosions. Make a reputation for your self. A catchy name helps.
- Do daring deeds. Be epic and larger than life. Speak with flourish and enthusiasm.
- Improvise to get out of your constraints and then wait for the perfect moment to pounce!
- Allegiance to those who have the gold. At least for the time being.
- Treasure can be highly over-rated and not all its cracked up to be. Give it away.
- Outfit. Always dress with flair.
- Alive. Always better than dead.
- Maps: a map is almost useless without knowing how to get to the treasure. Always carry a compass and know how to use it.
- Ships: always a better, faster model but still just a ship. Ships are a personification of the captain.
- Hearts of Gold: be generous to your mates and often to your opponents. Always bring others along.
- Pirates always win.